In conjunction with Singapore’s bicentennial, we empowered Singaporeans to define the sound of Singapore, using a specially created Spin Player.
Across the island and the digital sphere, Singaporeans mixed sounds from iconic historical eras with modern music genres, submitting the mashups they truly resonated with.
Results: The top mashups were written into 10 original songs that made music history with over 200,000 Spotify streams in just 2 days. These chart-topping hits have since been performed live at prominent events such as the National Day Parade.
Across the island and the digital sphere, Singaporeans mixed sounds from iconic historical eras with modern music genres, submitting the mashups they truly resonated with.
Results: The top mashups were written into 10 original songs that made music history with over 200,000 Spotify streams in just 2 days. These chart-topping hits have since been performed live at prominent events such as the National Day Parade.
As seen on:
Official Site
Official Spotify Playlist
Official YouTube
Temasek’s Press Release
Awards 🏆:
MARKies (Integrated Media) — Bronze
MARKies (Content Marketing) — Shortlist
MARKies (Event) — Shortlist
MARKies (Experiential Media) — Shortlist
AD STARS (National Brands) — Shortlist
Official Site
Official Spotify Playlist
Official YouTube
Temasek’s Press Release
Awards 🏆:
MARKies (Integrated Media) — Bronze
MARKies (Content Marketing) — Shortlist
MARKies (Event) — Shortlist
MARKies (Experiential Media) — Shortlist
AD STARS (National Brands) — Shortlist
